Customer Satisfaction?

Just a quick post, not close to our usual topics …

I like businesses that care about whether they are meeting my needs. I don’t like businesses that pretend they care! Have you, like me, noticed the increasing tendency to offer you a survey when you buy goods or services? I think they might be a good thing … but there’s one aspect that really ticks me off. It’s when the person handing me the survey “suggests” how I might care to rate their performance. It’s happened several times recently … an automotive dealership, a restaurant, a hardware store. I’m oK with giving an honest rating, but anyone who “suggests” we give a top score is going to get a nasty surprise!


Comments

Customer Satisfaction? — 1 Comment

  1. Ok, so I just noticed this comment today! But the answer is yes, I have noticed the surveys, and in the hardware store I work in, those survey results are used to measure store performance and determine management bonuses. So, management, always fighting to constrain costs(killing associate moral and thereby service) also tells associates to try and get positive feedback streamed back to the corporate HQ.

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